Importance of Corporate gifts and promotion items

Corporate gifts are the gifts which shows appreciation and concern towards clients and employees. It helps in the brand Awareness and business promotions. These gifts help clients associate brand image, loyalty to clients, and can often attract new customers. 

Undoubtedly, if you want to achieve success in your business, you should always treat your employees faithfully as you want them to care for your best patron. This is because employees are the company's greatest assets, which no company wants to lose. Therefore, you should always take care of their needs and make them happy and satisfied with your offered working environment. For this, no option is better than the Corporate Gifts. It is the perfect way to say thanks to your employee to give their time, effort in the growth of your business. 
Check out the most common benefits of corporate gifts in the growth of your business.

Helps In Building Trustworthy Relationships: Corporate Gifts are important because they help you to make a healthy and trustworthy relationship between you and your employee. It motivates them to work hard and give their 100% to your company growth. All in all, it is a good way to give back to your employee for their hard work, honesty and time they spend for your business.

Improve Company Morale: Undoubtedly, Corporate Gifts helps to increase the credibility of your company among your clients. It is a convenient way to let them understand that you value their work and efforts as well. For this, you just need to put your company's logo and name tastefully on the gift item, which captures their attention and impress them in all manners.

Corporate Gifts Have Legs: Marketing will only work with word of mouth because it has a great power to advertise your brand worldwide. It simply means if any of your employee like your gift so they share it to another, which automatically advertise your company with word of mouth and they also do their best to get connected with you. This may help to generate more leads and increase your sales and profit of your business.

Put A Long-Lasting Impact On A Client's Mind: Corporate gifts help to be on the top of your client's mind. If you give anything impressive to them so they not only appreciate it but also stay longer on their mind. Therefore, it is very important to use this in your branding strategy.

                                             Gifts Vs. Incentives

To recognise what an effective gift strategy is, it helps to understand what it isn’t. Make the distinction between corporate gift giving and incentive programs. Though gifts and incentive awards often involve similar types of recipients, they differ on both a strategic and practical level. Incentives are rewards for achieving defined levels of activity, such as sales quotas, safety improvements, or good attendance. In contrast, gifts are more or less spontaneous, not given any defined arrangement between giver and recipient. The gift recipient doesn’t consciously set goals in anticipation of a reward, whereas the incentive recipient does.

It’s tempting to view gift and incentive programs in the same light. After all, you want to know that you’re getting your money’s worth from any business investment, and most givers want to motivate the recipient in one way or another. Instead, look at gift giving as a subtle, long-term process of relationship-building, following the basic guidelines described in this article so that they remain within tasteful and ethical bounds.

Gifting bazaar offers the best and unique range of corporate gifts and promotion items with customised logo engraved on it at the best possible prices. They are the leading supplier of promotional products in Noida, Gurugram, Delhi, NCR. They are catering their services since 2003. They are fostering great relationships with clients with the objective of focused, practical and measurable results. 

In Conclusion:

Corporate Gifts are the most dependable and cost-effective ways to give countless advantages to your business in the corporate world. No matter which industry you are in, it is a great idea to include gifting in your marketing strategy to generate more leads and to get more profit with a short investment of time and money.

Promotional Items

Promotional products are useful items imprinted with an advertiser's name, logo, message or offer. Look around... There's a 90% chance that you have in your possession a pen, calendar, coffee mug, T-shirt or some other promotional item that someone gave you to keep their name in the forefront of your mind.

Promotional products have often been overlooked when businesses develop their marketing campaigns. While some think of them only as gadgets, gizmos, novelties, trinkets or give-away.
savvy marketers realise the impact promotions have in reaching a specific target audience. This industry is one of the most important and respected parts of the integrated marketing communications mix.

Because promotional products are tangible and useful to the recipient, they are kept long after other elements of a campaign may have been forgotten.

A recent study showed that promotional products can enhance a company's good will standing with it's customers as much as 52%. These results include customer loyalty, repeat purchases and a willingness to recommend the company to others.

Promotional merchandising involves employing promotional products to help companies and other organisations advertise their products and services. According to the Advertising Speciality Institute, more than 750,000 different products are available for use in promotional advertising campaigns and promotions. The arsenal of products available for promotional merchandising range from clothing items to functional office gifts.

The promotional products industry also offers a plethora of additional items commonly used as promotional merchandise. This includes office products, such as pens, USB sticks and calendars. Other advertising speciality items include imprinted mugs and water bottles, embossed leather binders and etched crystal awards or glassware. Beyond apparel and office products, companies and organisations can also use gift baskets, chocolate and candy items for promotional purposes.

Conclusion - 

Promotional products allow people to see your brand, associate your brand and recognise your brand. All these things are important as the more people who become aware of your brand - the better results you will see in business and sales.

Best Designed Wall Clocks and Table Clocks

Gifting bazaar

How to identify unique corporate gifts?

Corporate gifts & promotional merchandise is an important tool in marketing and sales promotion. It is basically a tangible item given by a firm or any organization.

Corporate gifts can be used a tool to show appreciation to their employees for the efforts made by them. It is not unusual for the companies to gift clients with some gift or gesture of appreciation when the customer has generated a fair amount of sales over the past year. A corporate gift is sometimes extended to shareholders of the company. This approach is often seen as a way to express appreciation for the investment shareholders have made in the organization.

 But now the most recurring questions would be

1. How to find right corporate gifting vendor? We offer PRIDE approach (covered below)

2. What range of corporate gifts should be provided?

PRIDE APPROACH

This article will help you to solve all your queries:

How to select corporate gifts flow chart

First we will come into section of how? And then we will come into what?

Varieties of corporate gifts leads to lots of confusion in the mind of corporate, 

1. How to identify right corporate gifting vendor?

Results of numerous surveys, many corporate face a little problem regarding corporate gifting process, they try to follow new methods and ideas of corporate gifting, but due to shortage of time they end up repeating what they have done in the past.

Things to keep in mind while identifying merchandise should be:

a. P - Price

b. R - Recipient

c. I - Idea

d. D - Delivery

e. E – Eligibility

Now, let’s cover each of these aspects in detail.

a.   Price (P):  Price is an important factor which determines the nature, quantity and size of the gift.

Budget is not a constraint, if companies plan well for the campaign. Every firm should be very careful at a time of choosing its budget so that their objective is met.

There are widest range of gifts available in the market that are pocket friendly even for the small firms. Here are some products and their price range from which small medium enterprises or big corporate houses can avail.

Bulk gifts under Rs. 100-200: The utility must be that high so that the receiver retains it for a long time. The brand name on the product will surely work as a best advertising campaign.

Gifts under Rs. 350: You can include mugs, sippers, flasks, photo frames and items in stationery like writing pads, sets off coffee mugs, writing instruments like diaries, pens and mouse pads.

Gifts Under 500:  Stylish travel bags, office bags, pen drives (card pen drives are very much popular now a days), Travel bags and accessories can easily available under 500. You can find the best styles in corporate gifting and you can put your logo on that to make it more personal.

Anyone can find corporate gifts under Rs 500 in India depending upon the occasion, which include photo frames, power banks, Backpacks and office bags. Pen drives and USB flash drives are also unique gifts. Apparels like T-shirts, gym wear and accessories for sportswear are also best way to represent utility items used for corporate branding and promotion. Other sets in coffee mugs and packs of confectionery are also good items. Memory card is also great gift.

Power banks: Power banks (10,000 mAh and above) for mobiles & tablets can be adopted to be one of the best ideas of corporate gifts. It is an item that is useful for the executive class. In today's fast world, when all have to travel frequently then this would be the ideal gift for them.

Power banks with logo

Bluetooth speaker: Bluetooth is most fun-result of the evolved wireless technology. With Bluetooth enabled smart phones and tablets, you can connect numerous devices through a Bluetooth or aux mode. Bluetooth speakers are one such accessory that has gained popularity.

Bluetooth Speakers by Gifting bazaar allows you to enjoy Outstanding bass effect, perfect sound quality with all sound source with 3.5 audio interface product like computer, Mp3 ,mobile phones etc.Make your life sound better now!

 Customised Bluetooth speaker

2. Recipient: Nature of corporate will also depend upon the target recipient. A target market is a group of customers whose need have to be fulfilled by the business by their marketing efforts. A well-defined target market the first element of a marketing strategy.

For example : if you want to give gifts to employees, to give them motivation to work, or to give to your clients or for shareholders on key revenue milestones, you have to plan differently according to their nature.

3. Idea: The last year purchase would give a better vision about the products that you can buy this year like if you have bought air fryer last year, or let’s say AT trolley bag, then do not buy the same repetitive items again.

4. Delivery date: Remember that always plan ordering a little bit earlier as if the order is large, then you cannot predict the delivery date, It might be late than expected or it might be sooner. But always plan by keeping some margin so that your order comes on time and your goodwill does not suffer.

Always give orders to trusted vendors. For example gifting bazaar takes about 1 month for an order of approximately 1000 pieces while it takes hardly a week for order of less than 50 pieces.

5. Eligibility : Every firm should know the exact quantity and size that they require while choosing correct gift. They should choose the vendor carefully as it will help them to get their exact order on time that increase the reputation in turn. 

While choosing the size, firm should choose right size of their gift according to their employee needs and wants. This will give them clear vision of what they want.

What for corporate gifts ? 

Now it is the time to fit products to strategy.

Remember that corporate gifts are not only about offering valuable incentives but they are also a tactful way of keeping the people in the loop and reminding them about your business and thus developing a your Brand Image. So, give out your gifts not only to your employees but also your Past, Present and Future clients and thus keep them in the loop!

While giving out your gifts you have to keep some points in your mind.

1.  Don’t make repeat same/ leftover gifts from last campaign/ activity. It only makes your Brand cheap !

2.  Your gifts should be Innovative.

3. Design your gifts in a way those could be more useful!

4. Make sure your branding is done in an effective way.

5. Packing is key to make a lasting impression & convey perceived value to the recipient.

If possible, make them more personal by leaving a hand note!

Imprinted corporate gifts and personalized gift items will leave a long lasting impression on everyone’s mind. Any unique corporate gift can be made more special by putting your logo into it. Whether you are looking something simple or if you are looking something special, market has all the options and gifting bazaar provides much of that products

Gifting Bazaar with over 13 years experience categorize options in two parts, i.e. old traditions of corporate gifts and new traditions of corporate gifts

Lets cover traditional options first:

There were times when people were giving chocolate box to their employees in Diwali or New Year, some of the old gifting ideas are:

Chocolate box

Pooja Thali: It is also a traditional way of showing your concern , but it has sort of became a repetitive idea and can be accepted upto a level, So firms should adopt new ways and methods for corporate gifting

Sculptures: These are also most traditional kind of gifts and gifting bazaar provides it in budget also.

Ganesh Sculptures

Bed sheets and comforter set: These are also a popular sort of gift at one time and sure it should be because it is useful and can be used by everyone

New gifting ideas

Power banks: Hottest selling for corporate gifting would prove helpful for all those who travel more frequently and it also doesn’t cost much. So overall, a great and ideal gift and pocket friendly also

Card pen drives: These are new trend in innovation of corporate gifting and loved by everyone. Gifting bazaar provide with the best Card Pen Drives, best designed. By offering gifts to your prevailing customers, you can make sure that they will recall your brand, products and services. The main aim is that client must recognize you every time they see your gift that is why card pen drives that are customized are best way to achieve that.

Card Pen drives

Casserole sets: It is for setting a table, serving food and dining. It includes cutlery and serving dishes and other useful items for practical as well as decorative purposes. It is in trend and a very good idea for the firms to invest in corporate gifting.

Casserole sets

Air fryer: Air fryers are very popular now-a-days.  It is a kitchen appliance that cooks by circulating hot air around the food. This can be ideally used in household items and now became a trend, so if any company adopts such innovative ideas for gifting, it will surely give them long term benefit

Air Fryer for corporate gifting 

Conclusion:
These all are the factors to determine unique corporate gifts. Keeping these points in mind, one can identify the unique corporate gifts for the corporate, instituitions and employees etc. 

BEST CORPORATE DIWALI GIFTS

Best corporate Diwali gifts

Employees are the foundation of any organization in this world. This valuable human resource has to be treated specially during festive season.

Corporate gifting is important as it impetuses for the employees and therefore, helps business to grow. It also strengthens business relations with clients and function as a token of acknowledgement for hard work of teams. It let employees know that how they are an important asset for the firm so that they can gloat about the timely rewards they are given.

The festival of Diwali helps in strengthening our relations with clients, employees and colleagues. The Corporate also makes out the best of this opportunity by supplying the best Diwali gifts to their clients. 

The bulk purchase not only helps them to get benefits of economies of scale but also helps them to win the heart of their employees as well as of their clients.  This helps to gain positive attribute of their clients and employees and indirectly helps in expanding business.

Personalized gifting in Diwali

Gifting is an integral part in business world. It helps in giving huge platform for brand building. Talking about personalized gifts. Gifting bazaar provides corporate gifts like T-shirts, pen drives, calendars, key chains, mugs sippers and much more with printed respective company’s logo. We give full freedom of customization to the companies. Customize the mugs with your brand name and gift them to the employees and clients. If you want to give the gift a complete personal touch of the employees, a small brand logo on the mug with whatever design, photo or text you want on the mug. In the same way, desktop accessories like personalized calendars, engraved pen, etc also work as a great amplifier of the brand name to the target clients and consumers in Delhi and Noida.

Best Diwali Gifts for employees

Startup companies that are smaller often Diwali corporate gifts to purchase creative gifts which are cost effective and artistic. Handicraft items to adorn homes, diyas, candles, wall hangings and other artifacts that authenticate the festival of lights are constructive items to be gifted.

There are Bundles of Diwali corporate Gifts for the employees. It  may include gold and silver coins, pendants and other jewellery sets that are considered an envoy of Goddess Laxmi are also presented during Diwali.

Old traditions of giving gifts in Diwali like:

Sweets: This is old way of compensating employees for their work and this technique is not adopted by so many firms now because they try to find new ways to compensate their employees for their hard work and loyalty, also giving sweets is a old way and clients usually want something more than merely accepting gifts.

Dry fruits: This again is a very Traditional method of giving gifts to employees and clients as they are now bored of accepting these kinds of gifts during festive season

Diwali Diyas and candles: again a very bad idea as they are not as much as useful then other gifts could be at the same price, so why to provide less useful gifts to the employees and clients at the same budget.

New ideas of giving gifts

Apparels

People love to receive new apparels on Diwali. Keeping in your mind the tastes and preferences of the receiver of your gift, you can present him/her with traditional or western from popular brands

Silver and gold coins

One more traditional gift idea for Diwali is handing over silver and gold items. Available in a wide range and exquisite designs, silver items are a great hit for Diwali and a favourite for aged people. Diwali is the religious occasion, so religious gift items made of silver like silver coins with images of idols as Lakshmi and Ganesha, puja thalis, small silver showpieces and crockery items are gifted  as Diwali Gifts. They also reflect your wishes and prayers for the health and fortune of the recipient and his/her family.

Stationary and desktop items

Stationary and a Desktop item Gifts includes:
writing instruments, portfolio bags and folders, time-pieces, reading lamps. It may also be presented as a Diwali gifts for the employee.

Things to keep in mind while giving corporate gifts

Budget: It is an important factor while providing gifts as no company will cross its limit while giving gifts to its employees and clients.

Promotion: Make sure that you are promoting your brand while giving gifts but do not over promote a sometimes clients might feel offended.

Consider all options: Before buying gifts, first consider all the available options and then decide which one is the best .Don’t rush while giving gifts.

Conclusion

Corporate gifts are important as it helps in strengthening bonds with employees and with client too. But right approach should be used while giving gifts.